You can name them Randy...... do this...
1) Type out the text that you want the link to have...
2) Hightlight the text that you just typed.
3) Click on the globe and attachment icon and enter the url.
Whammo the text is now the link.....
The other method is to click the 'globe', enter your URL. When you return to the editor window, the text of the link is already highlighted, just type in new text.
Either method works; I use them both.