Marketing 101 huh! How about this for some marketing accounting savings. Suzuki doesn't need to spend $1.00 on marketing this bike. The lore alone is enough to keep sales rolling for one full year with the current paint schemes. How much would that save Suzuki? oodles and oodles of cash? Nothing markets like word of mouth. Superior products sell themselves, period. When you go to the horse track, do you bet by color of the horse, or by speed of the last races, etc? Lamb doesn't mean to sound contrarian here, but believes that changing a color here or there has no real bearing on sales from year to year. Besides, doesn't the change in color become more striking if it is not changed for a few years?
Does this mean my 08 is now a Limited Edition Charcoal/Black?
Marketing 101 huh! How about this for some marketing accounting savings. Suzuki doesn't need to spend $1.00 on marketing this bike. The lore alone is enough to keep sales rolling for one full year with the current paint schemes. How much would that save Suzuki? oodles and oodles of cash? Nothing markets like word of mouth. Superior products sell themselves, period. When you go to the horse track, do you bet by color of the horse, or by speed of the last races, etc? Lamb doesn't mean to sound contrarian here, but believes that changing a color here or there has no real bearing on sales from year to year. Besides, doesn't the change in color become more striking if it is not changed for a few years?
They would be much better off spending a few bucks on different paint. Many people buy things with an emotional attachment to the color of it. Different people like different colors. If you always offer the same colors you will limit your market to one narrow scope of buyers.
street racer mentioned solid colors. I'd like to see the Busa minus the all the stickers(just kanji) from the factory. Maybe a school bus yellow, candy blue, viper red, hemi orange, neon green(ala ghostriders naked turbobusa).